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Proctor & Gamble. Proud sponsor of Moms


Tide Loads of Hope provides clean clothes to renew a sense of hope for families in crisis from natural disasters.In 2005, in response to the devastation of Hurricane Katrina, Tide created Loads of Hope: a mobile laundromat developed to restore a sense of normalcy and dignity through the basic comfort of clean clothing for those in the midst of chaos.

Since that time, Tide has helped renew hope for nearly 50,000 families across the country affected by natural disasters, from tornadoes in Missouri to flooding in the Midwest and hurricanes in Florida to wildfires in California.

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  • Tide Loads of Hope Unisex Blue T-Shirt

    Tide Loads of Hope Unisex Blue T-Shirt